Recently, SwissGlam hosted a dazzling festive cocktail evening for its guests in the newly opened (in June 2023) Maison La Prairie – the first and only boutique in the world of the Swiss luxury skincare house, La Prairie – in Zürich, right at the Bahnhofstrasse 36.
The boutique reflects La Maison’s Swiss heritage, offering an exquisite shopping experience. Housed in the 19th-century stone façade building in the heart of the city, the interior of the three-floor boutique expresses the house’s minimalist aesthetic. Featuring wood and mineral elements – natural and noble materials – it provides clients with a high level of comfort and serenity.
The first of its kind, the Zürich La Prairie Maison is a unique space that allows guests to relax and interact. Private consultation areas sit behind dividers, and the signature facial treatments are performed in the cabins, offering guests the utmost privacy. Apart from the comfortable lounge area, there is also a chic champagne bar that enriches guest’s experience.
SwissGlam guests had the opportunity to discover the Maison and its products in an intimate atmosphere. The La Prairie Education Manager, Jan Rabanser, was present at the event, holding an insightful presentation about the history of the house, its iconic products, and technology.
Darya von Bergen and the boutique director, Roberto Guerra, picked the winners of the festive raffle. And afterwards, guests enjoyed champagne and exquisite snacks, as well as the sensorial experience by La Prairie – a hand massage with the La Prairie products.
Photos by Anastasia Diadio
