In March 2016 the Fashion Circle Luzern event took place for the very first time in a very scenic location in Lucerne – hotel-restaurant Château Gütsch. At the event attendees had the chance to get to know some Swiss designers, Swiss fashion brands and multibrand stores, try delicious creations from the restaurant, do some shopping and enjoy cocktails and music. Pop-up corners were located all over the hotel, in the suites, panoramic room, restaurant and the hall.
Among the participating brands there were:
- Little Black Dress: women’s clothing, accessories, jewelry
- Vivian Graf: women’s knitwear designer
- PLV vintage store
- VIU Eyewear
- Avec Nono bags
The event was organized by Cornelia Burckhardt, the owner of the event management agency Einfach Wunderbar.
I liked the idea of turning shopping into a unique experience and let the customer discover new location and emerging Swiss fashion brands! It is a really something for fashionistas.